I recently had the opportunity to join Jason Swenk on the Smart Agency Masterclass podcast, where we talked about one of my favorite topics: building systems that let your agency run smoother—with less stress and more focus.
In this episode, we got into the real challenges that come with scaling an agency, and how AI can help you build a kind of “digital brain” that captures knowledge, reduces bottlenecks, and empowers your team.
Here’s a quick look at what we covered:
- Why documenting your processes isn’t just helpful—it’s essential if you want to scale
- How to use AI tools to create a centralized “second brain” for your agency
- The mindset shift required to step out of the weeds and stop being the bottleneck
- Practical ways to help your team focus on high-value, strategic work—not just task-chasing
It was a great conversation, and I’m grateful to Jason and the Smart Agency Masterclass team for having me on.
Check it out
If you’re an agency owner trying to do more with less—and build something sustainable—this one’s for you.